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# The Volume7, Issue 12 of the journal shall be officially released as on December 1, 2017.

The journal welcomes publications of high quality papers on theoretical developments and practical applications in Computer Science, Management, Engineering and Social Science. Original research papers, and high quality technical notes are invited for publications.

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International Journals of Marketing and Technology (IJMT)
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Volume 4, Issue 5 (May 2014)


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PARTICULAR Page No.
Challenges Faced By Small And Medium Enterprises In Accessing Public Contracts In Bondo, Kenya.
Abuya Joshua Olang'o and Ondiek Gerald
1-21
A Review Study On Customer Relationship Management In LIC .
Dr.M.Nandhin and R. Mohanraj
22-34
Engineering A Framework For Enhancing Customer Experience For The Indian Dth Industry.
Dr. Sujata Joshi, Dr. Sanjay Bhatia, Arnab Majumdar and Archit Malhotra
35-53
Consumer Online Shopping Attitudes And Behavior: An Assessment Towards Product Category.
Dr.Gagandeep K Nagra and Dr. R .Gopal
54-62
Service Quality Dimensions of Online Life Insurance Services.
Vinoshpeter K V and Dr.S.Sankaranarayanan
63-73
Visual Merchandising In Retailing: Influencing Consumer Buying Behavior Towards Apparels With Special Reference To Pune City In India.
Prashant Vilas Chaudhary and Rahul Arjun Jadhav
74-94
Concept of Green Marketing in India.
Vivek Rajbahadur Singh
95-109
Rural India: Innovative Marketing Strategies.
Bhuvan Lamba and Saloni Raheja
110-123
GRDI Top Ten Global Retailers Vs Indian Market - A Comparision Of Retail Parameters.
Ramesh Babu Kakumanu
124-142
References That People Do Not Neglect - A study of Word-of-Mouth in Indian Healthcare Industry.
Jamid Ul Islam and Dr. Rahela Farooqi
143-154