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# The Volume7, Issue2 of the journal shall be officially released as on February 1, 2017.

The journal welcomes publications of high quality papers on theoretical developments and practical applications in Computer Science, Management, Engineering and Social Science. Original research papers, and high quality technical notes are invited for publications.

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Call for Papers
March 2017
Volume 7, Issue 3

Send us manuscripts to:
editorijmie@gmail.com
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28 February 2017



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International Journals of Marketing and Technology (IJMT)
ISSN: 2249-1058


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Volume 5, Issue 3 (March 2015)


Download Cover Page IJMT_March_2015......

PARTICULAR Page No.
Unconscious processing of incidental advertising exposure: Effects on implicit memory, attitude toward the brand and consideration set.
Amami Afef and Gharbi Jamel-eddine
1-16
Analyzing Consumer Decision Making Factors for successful brand extensions (An empirical study with special reference to FMCG products).
Dr.Priya Grover
17-42
Evaluating And Improving Performance Appraisal System Of Karachi University Faculty.
Dr. Jawaid A. Siddiqui and Dr. Memoona Saeed Lodhi
43-50
Employee Work Engagement: A Multi-Dimensional State Of The Art Review.
Sunaina Ahuja and Dr. Sanjay Modi
51-69
Rural Marketing - Opportunities And Challenges With Reference To Davangere District.
Raghavendra Prasanna Kumar
70-80
Effectiveness Of E-Governance Services At Panchayat Level In Tamilnadu.
Mrs.V.Karpagavalli and Dr.R.Mohanasoundari
81-90
Firm-created Social Media Communication and Consumer Brand Perceptions.
Rizwan Ali Khadim, Muhammad Younis, Dr. Atif Mahmood and Rabail Khalid
91-105
Relationship between Social Media Marketing and Performance of Small Businesses in Kenya: A Case of Small Businesses in Nakuru County, Kenya.
Kiprop Eric Kibos
106-122
Financial Inclusion-A Way Of Equitable Growth.
Dr. M. ThirumagalVijaya
123-134
Consumer Perception Towards Online Shopping - An Empirical Study In Erode District.
M. Lalitha and V.Thilagavathi
135-143
Entrepreneurial Skills Development: An Imperative To Sustainable Economic Development Of Students In Nigerian Universities.
Amaoge Dorathy Agbo, Ejike Udensi Igwebuike and Juliet Onuoha
144-156
A Study About Awareness Of The Respondents About Pradhan Mantri Jan Dhan Yojana Scheme (PMJDY) With Respect To Mangalam Panchayat And Chinnathadagam Panchayat.
K.Poorna, D .Gayathiry and D.Manimegalai
157-170
Increasing Purchase Decisions of Organic Vegetable Products through Perceived Risk and Store Image.
DoniPurnamaAlamsyah, Sucherly, RiaRatnaAriawati and AriefHelmi
171-188