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# The Volume7, Issue 12 of the journal shall be officially released as on December 1, 2017.

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International Journals of Marketing and Technology (IJMT)
ISSN: 2249-1058


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Volume 5, Issue 9 (September 2015)


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PARTICULAR Page No.
Measurement of Service Quality Dimensions of E-Banking: A Customers' Perspective.
Ms. Fozia
1-17
Advantages and disadvantages of E-government implementation: literature review.
Sethunya Rosie Joseph
18-34
Determinants of Customer Loyalty: A Review with Reference to Banking Services.
Shakti Bodh Bhatnagar, Dr. Asif Ali Syed and Dr. Jitendra Kumar Mishra
35-55
Social Economic Factors and access to Finance: The case of Women Managed Agri-based Small and Medium Enterprises Nyamira County, Kenya.
Matoke A. Onchiri, Sakwa Maurice and Mulyungi Patrick
56-74
B2B Branding: Forbes Marshall Perspective.
Prof. Suhas C. Mekhe
75-81
A Multiple Regression Analysis Of Service Quality In Higher Education.
Maria Josephine W and Kirubashini B
82-88
A Comparative Study Between On Pizza Hut And Domino's Pizza.
Prof. Dr Rajesh Kumar
89-123
Economies Of Content Industry And Rise Of Content Marketing.
Mr. Dharmil Shah
124-136
A critical evaluation examines the impact of social media on consumer purchasing behavior with reference to Samsung Smartphone.
Ridhi Gupta and Priyanka
137-152
A study on Internal Determinants of export in Pharmaceutical industry.
Astha Joshi
153-168
Managing Waste for Ecological balance.
Dr.Pallavi Mehta and Vinod K Mehta
169-190
Consumer Behaviour And Purchasing Decision On Mobile Phones.
Dr. P.M.Aadil Ahmed
191-201
E-Commerce: A Business Revolution in Twenty First Century.
V.Raj Mahammadh
202-213
The Impact Of Hard Sell And Soft Sell Advertisements In Altering Viewers Attitude And Purchase Intension Towards Brands.
Dr. J. Joshua Selvakumar and Marina Mary Mathew
214-228
Growth and Development in Asia - Implications for Practice Marketing Practices - Evolving Perspectives.
Dr. R. Venkatesh
229-247
Impact of Trade Liberalization on Bargaining Power of Labor.
Saranika Sarkar
248-266
Analysis Of Frontier Translog Production Function For Estmating Technical Efficiency In Rice Farmers Of Canal Irrigated Systems In Tamil Nadu.
R.Vasanthi and B.Sivasankari
267-279