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PARTICULAR
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Page No.
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Potentials of Mobile Banking On Provision of Financial Services in Rural Areas: Experience From, Tanzania.
A. Z. Lawuo,W. L. B.Mbasa and S.P Mnyawi
Abstract:
This study examined the potentials of mobile banking in provision of financial services in rural areas of Tanzania. Specifically the study examining the types of financial services provided by mobile phone banking in rural areas, assessing the awareness of rural people on the use of mobile phone banking services and examining the challenges facing mobile phone banking in provision of financial services in rural areas.
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1-11
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The impact of drug procurement Strategy on the availability of cancer drugs in the developing world: A Case study of Zimbabwe.
Chingarande, G.R. and Mudzami, R.C.
Abstract:
There are massive shortages and inconsistent supplies of cancer drugs to the public health sector of many developing countries. The purpose of this research is to explore the impact of the national drug procurement strategy on the availability of cancer drugs in Zimbabwe.
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12-23
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An analysis of the relationship marketing approaches used in oncology products marketing in Zimbabwe.
G.R. Chingarande and V.D. Matipano
Abstract:
Relationship marketing is emerging as a critical factor that enhances competitiveness of organizations. In the pharmaceutical wholesaling sector in Zimbabwe which is characterized by many sellers targeting the same customers, using an relationship marketing ( RM) approach in necessary.
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24-37
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Consumer Perception towards Unpacked Milk.
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Dr Kamran Siddiqui, Dr Rukhsar Ahmed and Dharminder Choudhry
Abstract:
Unpacked milk has been traditionally the most used milk by the households. With the introduction of packed and powder milk and the improvement and standardization in handling and packaging of packed milk has lead to shift of consumer preferences from unpacked milk to packed or powder milk.
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38-50
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A Study About The Stress Of Information Technology Professionals.
Dr. L.M Maheshpriya and Mr. Sreelal.B
Abstract:
This is the Era of Information Technology. Nothing can Survive or Exist without the aid of Information Technology Sector. Now-a-days Information Technology plays as the back-bone of development.
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51-63
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An evaluation of service quality in a resource constrained radiology department.
F. Mariza and G.R. Chingarande
Abstract:
The aim of the research was to do a cross sectional survey of the comprehensiveness of the patient care and management system in the X-Ray Department to help in the reduction of patient turnaround time and the timely conveyance of radiological examination results so as to increase patient satisfaction towards services offered by the department.
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64-81
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Fertilizer Branding in Pakistan.
Dr Kamran Siddiqui, Dr Rukhsar Ahmed, Abdul Manan and Dharminder Choudhry
Abstract:
Most firms in their highly competitive industrial environments are focusing onto the imperative need of "branding" the homogenous agricultural commodities. The major reason behind adapting branding practices is to achieve some degree of differentiation in their products to avoid being considered as commodity.
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82-92
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Perception On The Impact Of Devolution On Zimbabwe's Economic Development: A Case Of Matebeleland Region.
Fortune Future T. Chisango ,Tawanda Dzama And Bonface Sibanda
Abstract:
This paper explores how participants view and describe the relationships between devolution and development in Zimbabwe's Matabeleland province. The research question that will guide this study is how does devolution impact economic development in Zimbabwe?
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93-111
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Use Of Enzymes In Wine Making: A Review.
Kiro Mojsov
Abstract:
Many years after the fruit juice industry`s recognition of the value of applying enzymes, winemakers have also come to acknowledge their usefulness. From the pre-fermentation stage, through fermentation, post-fermentation and aging, enzymes catalyzing various biotransformation reactions.
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112-127
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A Comparative Study And Mother Brand Influence On Determining The Consumer Perception Of Diet Coke And Diet Pepsi: A Uk Market Perspective.
Md. Tamzidul Islam
Abstract:
The aim of the research is to identify and compare the level of customer perception towards Diet Coke and Pepsi, the influence of the mother brand on these product purchase decision and other factors that contribute to the positive and negative perception among the consumer.
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128-142
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Government Tourism Efforts And Reflections Of Tourism In The Satara District.
Rajashri Chavan and Dr. Sarang Shankar Bhola
Abstract:
This paper deals with Satara district's alignment with the tourism efforts and consists of two main parts: Part one is account of the Government's approach to the tourism with recent tourism developments whereas second part is account of the tourist arrival trend in respective area.
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143-159
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A Study On Brand Switching Among Cellular Network Service Users.
Dr. V.P.T. DHEVIKA, Dr. O.T.V Latasri and S. Maruthamuthu
Abstract:
The mobile phone has, indeed, became an integral part of human existence, used for talking, short messaging listening to ratio, pictures and video, playing games, watching video clips, chatting and networking with friends, etc.,
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160-176
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Soap Operas or Social Media:Which Way the Indian Multinationals Swing.
Dr. R. Venkatesh
Abstract:
Multinationals in India spend crores of rupees every year for promoting their products through sponsoring T.V. serials (also known as "soap operas" ) . This strategy worked very well for a long time as masses were glued to their television sets to watch several serials in a day, sometimes continuously for hours.
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177-185
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Challenges facing employee retention in banks: an experience from national microfinance bank - central zone.
Baraka Julius Mgohamwende and Peter Josephat
Abstract:
There is limited study on challenges facing employee retention especially in financial institutions. This makes knowledge about this area of study to be significant.
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186-204
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A Study On Customers Perception Towards ATM Services Of Banks' With Special Reference To Coimbatore City.
Dr. R. Umamaheswari and Miss. R. Bhuvaneswari
Abstract:
ATMs were introduced to the world in 1983. These modern marvels of technology were well received by consumers because they made it possible for them to access money from their credit cards or debit cards 24 hours per day with a quick and simple system.
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205-215
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Perception On E-Banking Services - A Theoretical Review.
Suja.P and Nirmala Raghavan
Abstract:
The different kinds of technological Innovation along with the information technology had made a paradigm shift in the Banking Sector. E-Banking encompasses Internet banking, ATM banking, Mobile banking, Television based banking, PC banking and online banking.
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216-232
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Can transparent disclosure be the solution to resolve shari-ah and ethical issues in special reserves of islamic banks in malaysia?
Sheila Nu Nu Htay And Syed Ahmed Salman
Abstract:
Islamic banks cannot promise to pay fixed rate of return to the depositors although they are trying to pay at least the same rate of return provided by the conventional banks. Changes in interest rate put additional pressure on the Islamic banks to compete with the conventional banks.
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233-246
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Money Laundering In Pakistan.
Dr Rukhsar Ahmed, Dr Kamran Siddiqui and Dharminder Choudhry
Abstract:
Money laundering is defined as the activity through which the criminals converted the true source and ownership of such illegitimate money into legitimate money.
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247-276
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Livelihood Diversification Among Rural Households In Oil Polluted Areas Of Delta State, Nigeria.
Irhivben Bright Odafe Adeoti Adetola and Agboje Ifeoma Anestina
Abstract:
The coming of Oil exploration into the Niger Delta to complement farming - the mainstay of the economy of the people of the region was a welcome development. This euphoria of petrodollar was short-lived as farmlands which were hitherto productive later became polluted lands courtesy of oil spillage and other oil exploration activities.
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277-292
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Indian Retail Sector: Enhancing Competitiveness.
Dr. Sandeep Bansal
Abstract:
The word 'Retailing' refers to any activity that involves the direct sale to an individual customer or end user. Retailing has been the most active and attractive sector of the last decade. While the retailing industry itself has been present throughout the history in our country, it is only the recent past that has witnessed so much dynamism.
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293-298
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A study of consumer behaviour towards the consumption of non biodegradable products.
Hemlata Sharma and Seema Kumari
Abstract:
The present study examined the harmful effects of non biodegradable wastes or residual after the consumption. They are not decomposing in soil and emit the harmful gases in the air while burning.
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299-306
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