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Page No.
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Introduction To The Use Of Operations Research Techniques In Management Decision Making.
C. N. Ezugwu
Abstract:
This paper presents operational research (OR) science methods as veritable tools for management decision making in industries, military, government, etc. Operational research methods employ mathematical modeling or network diagram to assist management to arrive at decisions.
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1-9
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The Impact Of Fiscal Policy On Nigeria's Economic Growth 1970 - 2013).
Amadi W. Kingsley and Ibzan Darius
Abstract:
The research is aimed at evaluating the relationship between fiscal policy and economic growth in Nigeria. The research employed the co-integration error correction mechanism (ECM). . The result revealed that there exist a long-run equilibrium relationship between economic growth and fiscal policy variables in Nigeria.
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10-22
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Economic Indicators Of India.
Raghavendra Prasanna Kumar
Abstract:
India's economic growth is expected to improve to 6.3 per cent in 2016 with the country leading economic recovery in South Asia,The global economy is expected to grow 3.1 per cent in 2015 and 3.3 per cent in 2016, compared with an estimated growth of 2.6 per cent for 2014, when the pace of expansion has been moderate and uneven.
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23-31
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Visual Merchandising Components And Its Impact On Customer Purchase Intention.
Anwesha De
Abstract:
Retailing scenario has evolved over time.With the changing needs of the consumers, retailers has seen the evolution of various retail formats. The survival of a retailer is solely dependent on the footfall of the customers. In order to increase footfalls retailers need to attract more customers to their stores.
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32-45
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"Factors Influencing Consumer Attitude Towards Online Shopping In Karachi".
Bushra Jauhar
Abstract:
Online shopping is playing a key role in the economic growth of developed countries; however Pakistan is still far behind and has holistic approach towards it. The increasing use of Internet and various online shopping ventures shows the sign of potential growth butnumber of factors impedes the consumer buying behavior at the same time.
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46-60
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Importance Of Environment Analysis In Marketing.
Meera Singh
Abstract:
The main objective of this article is to describe the importance of relationship of various components of marketing environment for attaining competitive advantage in market. The term 'market' originates from the Latin noun 'Marcatus' which means 'a place where the buyers and sellers personally interact and finalise deals.
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61-71
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Use Of Smartboards By Computer Teachers.
Richa Kathuria
Abstract:
This paper gives an idea about the usage of smart board technology by computer teachers in class room teaching. The area covered is Greater Noida, U.P.(India) . Computer teachers are technically most competent teachers in school in technology.
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72-86
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The Impact Of Oil Price Volatility On Economic Growth With Emphasis On Regime Changes: Evidence From Opec And Oecd.
Mehregan, Salmani And Rudari
Abstract:
In this study, effect of oil price volatility on economic growth in OECD and OPEC countries group have been investigated with emphasis on regime changes during the period 1972-2011. In this regard, the EGARCH model to modeling and calculate the oil prices volatility and the Markov-Switching models to effect of oil price volatility on economic growth in both countries group is used.
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87-104
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Identifying The Benefits And Challenges Of Using Social Media As A Promotional Tool For Social Enterprises.
Ada HiuKan WONG and Felix Wing Lam TSE
Abstract:
The lack of marketing expertise and resources among social enterprises is a well-noted problem. It has generated much attention from researchers, who have studied ways for improving the marketing performance of social enterprises. With the rise of social media channels for daily communication, an opportunity has surfaced for social enterprises to use such channels as a promotionaltool.
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105-117
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Product management strategies in a "dollarized" economy. A case study of Zimbabwe's consumer products manufacturing sector (2009 - 2014).
Samuel Gumbe and Godfrey Muponda
Abstract:
The purpose of this study was to establish product management strategies that can be employed by firms operating in a multi-currency economic system which is also experiencing depressed demand for consumer goods.
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118-130
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