International Journals of Multidisciplinary Research
Academy (IJMRA)

Abstract:
Managers play an important role in pharma companies. Their performance and feedback at right intervals play a prime significance in achieving the targets. In an organization where the sales performance was not as per the budget and at the same time the right feedback was not able to be collated and reviewed in the appropriate time intervals.
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Abstract:
Green banking means combining improved operations, technology and changed client habits in banking business. It is a profitable state for all in current competitive business scenario. Adoption of green banking practices will not only be useful for environment, but also beneficial for enhancing the productivity of banking activities.
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Abstract:
Today's consumers are seeking solutions that allow them to maximize their free time and disposable income dollar, and spend more time doing the things they value. The convenience trend is driven by this desire to create more leisure time. Shopping convenience has been one of the principal motivations underlying customer inclinations to adopt online purchasing.
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Abstract:
Today's consumers are savvy, technologically advanced and, quite frankly, tired of being treated like an advertising target. That's why digital media plays such an integral role in brand marketing today-it's a marketing channel that makes it possible to establish and enhance your brand by creating value, not by selling.Brand marketing and reputation building used to be a combination of print advertising and word-of-mouth.
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Abstract:
The marketing concepts are drastically changing and are being challenged by a world of empowered consumers, heightened competition, globalization, advances in technologies and the interdependencies of these forces.Consumer Motivation refers to driving forces within an individual produced by a state of tension caused by unfulfilled needs, wants and desires.
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Abstract:
Trust and integrity are necessary for success and accomplishment and are competitive advantages. The study proposes, and concludes, that a higher consumer perception of benevolence, integrity, and competence is positively related to a higher level of consumer trust.
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Abstract:
The current economic scenario gives banks an opportunity to identify channels that are most important to their customers, and provide a positive experience across them. Banks are shifting their customers from high-cost to lower-cost channels, by reducing their total cost-to-serve.
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Abstract:
Social media is the platform that had entirely changed the way we communicate. It enables one-to-one, one-to-many conversations between the individuals. Due to its reach to every individual present anywhere in this world, business organizations were using the social media to maximize their revenues by leveraging the end-user connectivity.
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Abstract:
The post-nationalisation period witnessed a remarkable expansion in the banking and financial system. The biggest achievement of nationalisation was the reallocation of sectoral credit in favour of agriculture, small industries and exports which formed the core of the priority sector. Within agriculture, credit for the procurement of food grains (food credit) was a major item.
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Abstract:
The history of private labels has been closely linked with evolution of retailing. Private labels have contributed immensely to retail industry by creating lasting impact through innovation which has become established practice. Many established brands have started as private labels.
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