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PARTICULAR
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Page No.
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Perceived Impact Of Eco-Tourism On Residents Community Life With Special Reference To Wayanad District.
Sameera C.K Rahanas.V.K
Abstract:
Ecotourism is a form of tourism that involves visiting natural areas in the remote wilderness or rural environments. Ecotourism is a form of tourism involving visiting fragile, pristine, and relatively undisturbed natural areas, intended as a low impact and often small scale alternative to standard commercial tourism.
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1-9
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E-commerce Of Steel Products In India.
N. Ragothaman And Dr. S. Vasantha
Abstract:
E-commerce is in-thing in Indian business today and it has become an inseparable part of our daily life. Just like the online portals for purchase of consumer goods, Metal junction is the E-commerce portal, founded as a joint venture of the two major steel producers to deal in steel. It has challenged the conventional system of auction and brought transparency and efficiency.
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10-13
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Customer Satisfaction Towards Online Shopping In Cuddalore Town.
Dr. I. Savarimuthu And S. Karthika Devi
Abstract:
This study endeavors to understand customer satisfaction in online shopping while investigating the major reasons that motivated customers' decision-making processes as well as inhibitions of online shopping. The existing literature was reviewed to discover reasons that would influence customers positively or negatively towards shopping online.
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14-20
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Challenges Faced By The Banking Sector In Tapping The Untapped Informal Sector Market In Zimbabwe.
Matambo, Kudakwashe, L., Chinzou Rumbidzai, I., Chirodza Keith, Mapakame Gift and Nyasha Kaseke
Abstract:
This study assesses the challenges faced by the banking sector in tapping the untapped informal sector market in Zimbabwe. The research focused on the period between 2012 and 2016 where the challenges faced by the banking sector in tapping the untapped informal sector market in Zimbabwe were evaluated.
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21-38
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A Study On Job Satisfaction Among The Teaching Faculty Of Self Financing Arts And Science Colleges In And Arround Cuddalore Town.
Dr. I. Savari Muthu And S. Akilandeswari
Abstract:
Any person, who is working, should have calmness in mind and a conducive work place. Only then the job performed by him will be completed flawlessly. To have a flawless completion of work, one must have interest, involvement and innovation. To gain all those three, he must have confidence and concentration.
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39-50
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Integrated Marketing Communication: A Literature Review.
D.Arun Prasad And Dr. M. Ashok Kumar
Abstract:
Marketing is an integral part of every organization and the term marketing communications was initially seen to be a managerial task. Most marketing communication methodologies are focused on advertising, sales promotion, direct marketing and public relations. The new technological innovations provide an opportunity to enhance the visibility products and promotions.
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51-59
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Studies On The Socio-Economic Status And Gap In Management Practices Among Dairy Farmers In Shahdol District Of Madhya Pradesh, India.
Sandip Kumar, Aklank Jain And Aroop Kumar Gupta
Abstract:
The study was conducted on 400 farmers of four blocks of district Shahdol - a prominent tribal district of Madhya Pradesh. Most of the farmers were in age group between 31-40 years and illiterate. They reared more than four animals and not cultivated green fodder. They grazed their animals in the forest. Lack of good quality feed and fodder the productivity was very low.
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60-68
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An Empirical Study On Women Online Shopping Experience With Reference To Amazon.Com In Bangalore City.
Virupaksha Goud G And Anusha K H
Abstract:
This research article is intended to investigate the women online shopping experience with reference to amazon.com, this research is chosen to in the view of fast double digit growth in e-commercespace, this study would help to identify the women buying experience over amazon.com as little research literature found with reference to women online buying experience.
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69-78
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E-Commerce Technology Adoption Framework By Indian Msme's: A Study On Indian Perspective.
Dr. J. Venkatesh And Ms. R. Lavanya Kumari
Abstract:
E-commerce in India is driving the growth of small and medium enterprises (SMEs), which in turn is contributing to new job opportunities and GDP contribution Electronic Commerce is one of the most promising channels for inter-organizational business processes.
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79-98
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NPA Management By Commercial Banks - Problems & Prospects Of Indian Msme Sector.
Dr. J. VENKATESH And Ms. R. LAVANYA KUMARI
Abstract:
Indian Micro, Small and Medium Enterprises play a vital proportion in different sectors like manufacturing, services, exports and employment, and to maintain a healthy and a sound banking system MSME units are prone to various business risks due to which they fall sick or sometimes closed due to heavy losses or many of them becomes Non-Performing Assets (NPA) in the accounts of the banks which are very essential in order to grow and remain in this competitive environment.
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99-116
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AIDA Marketing Communication Model: Vehicles Running On Liquid Natural Gas (Lng) In The Mind Of UAE Customers.
Ajayeb Abu Daabes And AthariAdballa
Abstract:
This study focuses on the customer perceptions towards the conversion of the cars running on petrol to liquid natural gas (LNG). There are many benefits to using such technology. Therefore, such changes will contribute towards reaching positive long-term results.
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117-127
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