International Journals of Multidisciplinary Research
Academy (IJMRA)

Abstract:
In today's scenario the customer acquisition cost has increased whereas the retention cost is relatively cheaper, it's important for every service industry to understand its consumer and cater to its needs in order to survive in this competitive market. With the emergence of so many mobile telecom networks and the mantra being "customer satisfaction", it is important to know which mobile telecom network has the most favourable image and weather the customers are actually satisfied with the service quality provided.
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Abstract:
While recent high-profile corporate governance failures in developed countries have brought the subject to media attention, the issue has always been central to finance and economics. The issue is particularly important for developing countries since it is central to financial and economic development. Recent research has established that financial development is largely dependent on investor protection in a country. With the legacy of the English legal system, India has one of the best corporate governance laws but poor implementation together with socialistic policies of the pre reform era has affected corporate governance. Concentrated ownership of shares, pyramiding and tunneling of funds among group companies mark the Indian corporate landscape. Boards of directors have frequently been silent spectators with the DFI nominee directors unable or unwilling to carry out their monitoring functions. E-Government is the use of information and communication technologies (ICTs) to improve the activities of government agencies. The e-readiness index of India is found to be low as compared to other countries.
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Abstract:
A rapidly expanding middle class with high aspirations and a growing appetite for quality goods make India an attractive investment destination for consumer goods companies. With the growing economy, not only the per capita income is increasing but number of households in this segment is exploding in double digit growth rate. The rich are becoming richer and richer leading to the economic divide. The young population prefers to have working partner which increases dependency on having all the comforts at home. With both husband and wife working leads to increased buying power and the desire for high quality goods, comforts and luxury especially in the metros. This trend is now going to rural areas as well, as opportunities are increasing and companies are targeting rural India which is where majority of India lives.
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Abstract:
The finance is life blood of business. The finance is most important function of the organization. We cannot imagine a business without finance because it is central point of all business achieves. Its effective management can do much more to the success of the business while its ineffective management will undoubtedly lead to ensure failure of the business.
In the past few years the sugar industry has been facing several problems like mounting stocks, controls by the Government and underutilization of capacity. The financial Analysis of Sugar unit was done by using Ratio Analysis technique and analyzed previous five years financial statements from 2004-05 to 2008-09.
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Abstract:
The fuzzy model is a finite set of fuzzy relations that form an algorithm for determining the outputs of a process from some finite number of past inputs and outputs. Fuzzy model can be used in applied mathematics, to study social and psychological problem and also used by doctors, engineer, scientists, industrialists and statisticians. There are various types of fuzzy models. In this paper we use 2 fuzzy models and give their application to a real world problem. The paper is organized in four sections. 1st section defines cognitive maps. Section two defines Fuzzy Cognitive Maps (FCMs) and draws a relationship between employee and employer in an industry. In an industry, the employers expect to achieve performances in quality and production in order to earn profit, on the other side employees need good pay and all possible allowances and best advantages than any other industry.
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Abstract:
The study has been designed to analyze the factors that are responsible for influencing the purchase decision of customers with respect to selected fast moving consumer goods. A sample of 300 customers at different stores have been selected and studied with reference to various factors of marketing mix. The study attempted to identify factors which are the combination of product, price, place and promotion. Based on the importance given by the respondents on various factors, opinion scores are calculated and relative importance for each of the variables is established. The level of customer satisfaction was divided into low, medium and high. The gender analysis of customer satisfaction with respect to toiletries reveals that both male and female customers are highly satisfied with quality, while the gender analysis of customer satisfaction with respect to packaged food items reveals that that male customers are highly satisfied with free gifts while, the female customers are highly satisfied with cheapest price.
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Abstract:
The primary aim of this paper is to investigate the relationship between Cash Conversion Cycle(Liquidity) and firms profitability. The analysis based on a sample of 20 Indian Automobile firms for the period 1996-2009. The results suggest that the managers can increase profitability of their firms by shortening the cash conversion cycle, accounts receivables period and inventory conversion period. The results suggest that managers can also increase the profitability of their firms by lengthening the accounts payables period. The study suggest an optimal cash conversion cycle as more accurate and comprehensive measures of liquidity analysis.
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Abstract:
Worker's Participation drives industrial democracy to achieve ideal goals of organisations. Maxian ideology advocate the idea of worker's participation in management on purely ideological grounds. But some of contemporary researchers conclude that the objectives of organisations profit can be secured by involving the employees in participation in management's affairs.
Present paper is an attempt to understand the theoretical and applied part of worker's participation. The management theorists believe that the ideal participation means joint decision making. Researches conducted over the last 80-90 years have indicated to the managements that their long range objectives of continued survival and prosperity can best be achieved through cooperation from the employees on the vital issues.
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Abstract:
The economic development of any country largely depends on the transport activity. Among the various modes of transport available, the road based transport is widely accepted because of its peculiar advantages. In India, the public transport undertakings are facing heavy competition from private ownership and operating in an environment of privatization. One among the various reasons for getting losses in transport undertakings is the absence of proper scrap management policies. The present work is a study on the practices of scrap management of Andhra Pradesh State Road Transport Corporation. The effectiveness of scrap management policies is measured in terms of obsolete materials, number of vehicles scrapped, revenue on the materials scrapped, and the revenue realized on the sale of scrap materials and vehicles, the share of scrap revenue in the total non-operating revenue and in the total revenue, and percentage of scrap inventory in the total inventory.
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Abstract:
The launching of globalization process, erratic climatic conditions, unfavorable terms of trade, poor marketing conditions and mounting rural indebtedness have all contribute for distress situation in Indian Agriculture. It is alarming that farmers suicides are mounting even in developed region. In this context, it is essential to opt for cooperative model of development for agrarian economies like India. The members of the SSICS which is an agro based industrial cooperative society relive from the clutches of moneylenders. The study shows the economic dimensions of SSICS in various fields. The sago and starch members, merchants, general public, farmers and government are the major beneficiaries of sago serve. The society offers a number of credits to them and it is one of the well established marketing societies which has a government organizational setup and ensures better marketing for cassava value added products. The official price of sago and starch are fixed through this society and it is a central place for the marketing of sago and starch throughout the country.
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Abstract:
Researchers and practitioners have widely recognized that effective listening is crucial for salespeople to succeed. Although listening is important in almost every profession, it seems particularly significant in the sales position, since it is a fundamental aspect of the Interpersonal communication process between the salesperson and the customer. In this research mobile phone users are selected as the respondents. This is because of the significance of emerging industry. The awareness of the customers regarding the service provided by various service providers is limited. This accounts for the reality that in the mobile phone services industry salesmen play a significant role in influencing the decision making. The purpose of the study is to demonstrate the impact of customer's perceptions of salesperson listening behavior on trust, satisfaction and anticipation of future interactions.
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